COOKIE POLICY
This Cookie Policy explains the cookies and similar technologies that may be used when you visit SEBO America's website. It identifies their category, provider, purpose, when they may be used, and typical retention period. It supplements our Privacy Notice.
How privacy categories work
- Essential — Always active. Required to operate and secure the website, maintain sessions and carts, process forms and payments, prevent fraud, and remember privacy or display choices.
- Analytics — Automatically enabled while Cookie settings are disabled. Helps SEBO understand visits and site use and measure limited shopping, checkout, registration, and purchase events without enabling advertising technologies.
- Marketing & media — Automatically enabled while Cookie settings are disabled; includes Analytics. Allows advertising and detailed ecommerce measurement, including Meta conversion measurement, and permits third-party content such as Vimeo, YouTube, Google Maps, and Google-hosted fonts to connect to their providers.
The site's interactive Cookie settings are currently disabled. In this configuration, Analytics and Marketing & media technologies may load automatically on relevant pages, and a previously saved choice is not enforced. You can use browser controls or contact us to exercise applicable privacy rights.
How to read this inventory
A cookie is a small text file stored by a browser. Similar technologies include local or
session storage, pixels, tags, scripts, and embedded content. Some providers add an account,
property, site, or other identifier to a technology's name. We show that variable part with
an asterisk (*). A grouped entry covers technologies with the same provider,
category, and purpose.
Whether a technology appears depends on the pages and features you use, your browser and account state, your privacy choices, region, and the provider's current configuration. The periods below are typical maximums measured from when a technology is set or refreshed. "Session" means the current browser session. You can delete stored data sooner through your browser, and browser privacy features may shorten these periods. Third-party providers control their own technologies and may change their names or durations.
Cookie inventory
Essential cookies
Required to operate and secure the website, maintain sessions and carts, process forms and payments, prevent fraud, and remember privacy or display choices.
| Cookie and type | Provider | Purpose | When used | Expiration / duration |
|---|---|---|---|---|
sebo_cookie_consent
First-party cookie
|
SEBO America | Stores the consent-policy version, Analytics and Marketing & media choices, and the time the choice was saved. | After a visitor saves a privacy choice while Cookie settings are enabled. | Up to 180 days. |
sebo_dev_session
First-party cookie
|
SEBO America (Laravel) | Maintains the website session, cart, authentication state, form state, and security-related session data. | During ordinary site use. | Up to 10 years after the last activity (5,256,000 minutes under the current server configuration). |
XSRF-TOKEN
First-party cookie
|
SEBO America (Laravel) | Helps verify that form and application requests were made from this website and protects against cross-site request forgery. | When pages or features submit protected requests. | Up to 10 years after the last activity (5,256,000 minutes under the current server configuration). |
remember_web_*
First-party cookie
|
SEBO America (Laravel) | Keeps a registered customer signed in when the customer selects the Remember me option. The asterisk is a generated identifier. | Only when Remember me is selected during sign-in. | Up to 400 days. |
hideNewsletterPopup
First-party cookie
|
SEBO America | Remembers a request not to show the newsletter pop-up again for a limited period. | Only when the visitor selects the do-not-show option on that pop-up. | Up to 7 days. |
__stripe_mid
Payment-provider cookie
|
Stripe | Supports payment processing and helps Stripe detect and prevent fraud. | On checkout and payment pages. | Up to 1 year. |
__stripe_sid
Payment-provider cookie
|
Stripe | Supports payment processing and helps Stripe detect and prevent fraud during the current payment session. | On checkout and payment pages. | Up to 30 minutes. |
Analytics cookies
Helps SEBO understand visits and site use and measure limited shopping, checkout, registration, and purchase events without enabling advertising technologies.
| Cookie and type | Provider | Purpose | When used | Expiration / duration |
|---|---|---|---|---|
_ga
First-party analytics cookie
|
Google Analytics | Distinguishes browsers for site-usage and audience measurement. | After Analytics or Marketing & media is allowed. | Up to 2 years; browser or property settings may shorten this period. |
_ga_*
First-party analytics cookie
|
Google Analytics | Maintains session and measurement state for a particular Google Analytics property. The asterisk is the property identifier. | After Analytics or Marketing & media is allowed. | Up to 2 years; browser or property settings may shorten this period. |
Marketing & media cookies
Allows advertising and detailed ecommerce measurement, including Meta conversion measurement, and permits third-party content such as Vimeo, YouTube, Google Maps, and Google-hosted fonts to connect to their providers.
| Cookie and type | Provider | Purpose | When used | Expiration / duration |
|---|---|---|---|---|
_fbp
First-party advertising cookie
|
Meta | Stores a browser identifier used by Meta for advertising delivery, conversion measurement, matching, and deduplication. | After Marketing & media is allowed and the Meta Pixel runs, or when optional tracking is automatically enabled while Cookie settings are disabled. | Provider and configuration controlled; commonly up to 90 days and may be refreshed. |
_fbc
First-party advertising cookie
|
Meta | Stores a Meta click-attribution identifier when a visit includes a Meta click identifier such as fbclid. | After Marketing & media is allowed and a qualifying Meta-referred visit occurs, or when optional tracking is automatically enabled while Cookie settings are disabled. | Provider and configuration controlled; commonly up to 90 days and may be refreshed. |
_gcl_*
First-party advertising cookie
|
Google Ads | Stores advertising-click and conversion-attribution information. The asterisk identifies the Google advertising product or account. | After Marketing & media is allowed and a configured Google advertising tag runs. | Provider and configuration controlled; commonly up to 90 days and may be refreshed. |
_hjSessionUser_*
First-party experience-measurement cookie
|
Hotjar | Keeps a Hotjar user identifier for behavior and site-experience measurement. The asterisk is the Hotjar site identifier. | After Marketing & media is allowed and the configured Hotjar tag runs. | Up to 1 year. |
_hjSession_*
First-party experience-measurement cookie
|
Hotjar | Maintains Hotjar session data for behavior and site-experience measurement. The asterisk is the Hotjar site identifier. | After Marketing & media is allowed and the configured Hotjar tag runs. | Up to 30 minutes and may be refreshed during activity. |
_hjFirstSeen, _hjAbsoluteSessionInProgress
First-party experience-measurement cookies
|
Hotjar | Identifies the beginning or first page of a Hotjar session for behavior and site-experience measurement. | After Marketing & media is allowed and the configured Hotjar tag runs. | Typically up to 30 minutes. |
_adroll, _adroll_shared, _adroll_fpc, __ar_v4, ar_debug
Advertising cookies
|
AdRoll / NextRoll | Supports advertising audience creation, retargeting, attribution, cross-device measurement, and tag troubleshooting. | After Marketing & media is allowed and a configured AdRoll tag runs. | Provider and campaign controlled; audience duration may be 1 to 120 days and may be renewed on a return visit. |
YSC
Third-party media cookie
|
YouTube / Google | Supports video-player security, delivery, and interaction measurement. | After Marketing & media is allowed and a YouTube video is loaded or played. | Browser session. |
VISITOR_INFO1_LIVE, __Secure-YNID, AEC, VISITOR_PRIVACY_METADATA, __Secure-ROLLOUT_TOKEN
Third-party media and security cookies
|
YouTube / Google | Supports video delivery, preferences, fraud and abuse prevention, feature rollout, and measurement. The exact subset depends on Google, browser, account, and regional settings. | After Marketing & media is allowed and Google-hosted media or services are used. | Typically up to 6 months. |
PREF
Third-party preference cookie
|
YouTube / Google | Stores video-player or Google-service display and interaction preferences. | After Marketing & media is allowed and Google-hosted media or services are used. | Typically up to 8 months. |
__Secure-YEC, __Secure-YENID, SOCS
Third-party media, security, and preference cookies
|
YouTube / Google | Supports security, audience measurement, service preferences, and Google cookie-choice state. The exact subset depends on Google, browser, account, and regional settings. | After Marketing & media is allowed and Google-hosted media or services are used. | Typically up to 13 months. |
vuid
Third-party media cookie
|
Vimeo | Stores a Vimeo player identifier used for video delivery and analytics. | After Marketing & media is allowed and a Vimeo video is loaded or played. | Up to 2 years. |
player, flags
Third-party media cookies
|
Vimeo | Stores Vimeo player preferences and feature settings. | After Marketing & media is allowed and a Vimeo video is loaded or played. | Up to 1 year. |
player_clearance
Third-party media cookie
|
Vimeo | Supports access and security decisions for the Vimeo player. | After Marketing & media is allowed and a Vimeo video is loaded or played. | Up to 7 days. |
_cf_bm, _cfuvid, cf_clearance
Third-party security cookies
|
Vimeo / Cloudflare | Protects Vimeo-hosted content against bots and abuse and remembers a successful security challenge when required. | After Marketing & media is allowed and Vimeo requires the relevant security control. | _cf_bm: up to 30 minutes; _cfuvid: browser session; cf_clearance: up to 1 year. |
Similar technologies
The following technologies may transmit or store information without creating a separate cookie with their own name.
| Technology and type | Category | Provider | Purpose | When used | Expiration / duration |
|---|---|---|---|---|---|
popupShown
Session storage
|
Essential | SEBO America | Prevents a retail announcement from repeatedly reopening in the same browser tab. | When the retail announcement is displayed. | Current browser tab or session. |
Stripe.js and conditional Stripe or Link storage
Script and browser storage
|
Essential | Stripe | Processes payments and supports authentication, fraud detection, and payment security. Depending on the payment method or Link use, Stripe may use identifiers such as m, pay_sid, __Host-LinkSession, or link.auth_session_client_secret. | On checkout and payment pages. | Payment session to a provider-controlled maximum that may be up to 2 years, depending on the technology and payment flow. |
Cloudflare Turnstile challenge token
Security script and one-time token
|
Essential | Cloudflare | Verifies a dealer-application visitor and helps prevent automated abuse. | At the relevant dealer-application eligibility step. | One-time token; expires after about 5 minutes. |
Google Analytics tag and measurement requests
Tag and network requests
|
Analytics | Google Analytics | Measures visits and limited shopping, checkout, registration, and purchase events under the Analytics-only configuration described in the Privacy Notice. | After Analytics or Marketing & media is allowed. | Runs for the page visit; associated Analytics cookies have the durations listed above. |
Google Tag Manager and dataLayer
Tag manager and page data structure
|
Marketing & media | SEBO America / Google | Loads and coordinates the configured marketing, measurement, and media tags. Tag Manager itself does not create a separate SEBO cookie, but tags it loads may do so. | After Marketing & media is allowed. | Page or browser session; cookies created by loaded tags have the durations listed above. |
Meta Pixel and Meta Conversions API (CAPI)
Browser pixel, script, and server-to-server network requests
|
Marketing & media | Meta | Measures browser page and shopping-funnel activity and reports matching product-view, add-to-cart, checkout, payment-step, and completed-purchase events server-side for advertising attribution, matching, and browser/server event deduplication. Server-side events may include product identifiers, quantities, prices, value and currency, a privacy-safe event identifier, IP address, user agent, and _fbp or _fbc identifiers when available. A completed Purchase may also include normalized and one-way hashed email, telephone number, first and last name, city, state, ZIP code, and a stable internal customer identifier when available. | Browser and corresponding server-side CAPI measurement run after Marketing & media is allowed, or automatically while Cookie settings are disabled. Purchase reporting occurs only after a purchase is successfully confirmed. | Requests occur at event time; Meta controls retention of information it receives. |
Hotjar tracking and session-replay technology
Script, network requests, and browser storage
|
Marketing & media | Hotjar | Helps SEBO understand page behavior and site experience, subject to page-level privacy suppression and the configured Hotjar tag. | After Marketing & media is allowed and the configured Hotjar tag runs. | Page or browser session; associated cookies may persist for the periods listed above. |
Google Fonts request
Network request
|
Marketing & media | Downloads the optional website font from Google-hosted servers. | After Marketing & media is allowed. | Request only; the font request does not create a separate SEBO cookie. | |
YouTube and Vimeo players
Embedded media and network requests
|
Marketing & media | YouTube / Google and Vimeo | Displays and plays product and instructional videos and may measure player activity. | After Marketing & media is allowed and a video is loaded or played. | Connection lasts while the content is used; provider cookies may persist for the periods listed above. |
Google Maps JavaScript API
Script, map content, and network requests
|
Marketing & media | Google Maps | Searches for, geocodes, and displays dealer locations. | After Marketing & media is allowed and the dealer locator or a feature using Google Maps is opened. | Connection lasts while the feature is used; conditional Google cookies may persist for the periods listed above. |
Managing or withdrawing a choice
Cookie settings are not available while the site's preference manager is disabled. You can block or remove stored data using your browser controls, although doing so may affect essential website functions.
Provider information
Third-party providers maintain their own privacy and cookie information. Their current notices include:
- Stripe Cookie Policy
- Google Privacy Policy
- Google cookie information
- Meta Privacy Policy
- Hotjar Privacy Policy
- AdRoll / NextRoll Privacy Notice
- Vimeo Privacy Policy
- Cloudflare Privacy Policy
Updates to this inventory
We review this inventory when we change Google Tag Manager, add or remove a provider, or materially change how a service is used. We may update this policy as technologies and provider practices change. Where required, we will provide additional notice or request a new privacy choice.
Contact us
Questions about this Cookie Policy or a privacy request may be directed to SEBO America using the contact information below. Additional information about privacy rights and request handling is available in our Privacy Notice.
SEBO America, LLC14101 East Otero Ave., Suite 400
Englewood, CO 80112
Email: info@sebo.us
Phone: 800-334-6614